www.honduras.travel
Honduras has a new institutional web page to promote tourism! www.honduras.travel was presented yesterday at the presidential palace with the presence of president Juan Orlando Hernandez. The effort is actually supported by the USAID through the ProParque project, which aims to develop and strengthen the National Park system in Honduras and promote tourism to selected national parks and their close by destinations.
One of the interesting approaches that this new page takes into account is the fact that the cities of Tela and La Ceiba, long seen as rivals, have decided to join efforts and market themselves under the brand of “Atlantida” which translated into English would be “Atlantis”. The name, which in effect is the name of the department where both destinations are located and whose capital city is La Ceiba, has existed since 1901, when the department was created by the Honduran Congress. Atlantida will be marketed under several different umbrellas, such as Honduras, The Caribbean, Eco & Adventure Tourism, Central America, etc. When you visit www.honduras.travel and click on Atlantida as a destination, you will find information on both of these cities. Both Tela and La Ceiba were directly benefited under the USAID ProParque project due to the fact they have National Parks that had been preselected to work with: Parque Nacional Jeannette Kawas (Known also as Punta Sal) in Tela, and Pico Bonito National Park and Cuero y Salado Wildlife Refuge in La Ceiba.
One of the goals of the project is to push businesses into operating transparently under the rules of the Honduran laws, and to that purpose, they must register yearly with the Honduran Institute of Tourism, so only those businesses that are up to date with that registry will be featured in www.honduras.travel
I have no doubt that those not up to date will be rushing to the Honduran Institute of Tourism or to their local branches of Canaturh (National Chamber of Tourism of Honduras) to update their registry!
The idea is that the other domains owned by the Honduran government to promote tourism, such as www.letsgohonduras.com and www.visithonduras.com with be redirecting to www.honduras.travel so if you are part of a tourism related business, hurry and register!